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Our hair contains millions of disulfide bonds.

These bonds give the hair its structure, strength and stability. When disulfide bonds are broken, it results in damage. 

OLAPLEX restores damaged and compromised hair by repairing from the inside out with our patented single ingredient, Bis-Aminopropyl Diglycol Dimaleate.

Once all the bonds are intact and in alignment, you have healthy, beautiful, shiny, touchable hair. 

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Kevin Murphy

Born from the same philosophy as skincare, KEVIN.MURPHY products are weightlessly designed to deliver performance, strength and longevity.


Combining hi-tech scientific knowledge with the best natural ingredients available, KEVIN.MURPHY products provide the tools to recreate high-fashion runway looks in the salon or at-home, while always remaining kind to the environment.

K18 Biometric Hairscience

Our K18Peptide™ is clinically proven to reverse damage in just 4 minutes.


  • Heals damage from bleach, color, chemical services, and heat

  • Restores strength, softness, smoothness, and bounce

  • Doesn’t wash away with shampoo, leaving lasting results

  • Vegan, color-safe, cruelty-free


up to 91% original strength* 
up to 94% original elasticity*

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